HOMEOWNER: Our neighbor a block down just got $450,000 for their house, and it’s almost identical in layout to ours—why do you think we can only get $415,000?
AGENT: Well, if you saw the listing photos, they’ve done a lot of work on the interior—new kitchen, updated bathrooms, refinished floors. Yes, the layout is the same, but buyers will pay more for those upgrades. I think if we tried to list at $450,000, we’d have trouble getting an offer, and I know you have a timeline in mind.
HOMEOWNER: We have a timeline, but we also need the cash for our next move.
AGENT: If you were willing to make some updates before we list, we might have a shot at getting $450,000.
HOMEOWNER: Updates? Like what? Won’t that be expensive?
Convincing your seller that the only way to achieve their target list price is making some improvements first isn’t always easy. Though you understand the upside, all your sellers hear is you telling them to push back their listing date, spend money deal with contractors— the list of cons goes on. This is a tough spot to be in, trapped between your seller’s unrealistic expectations and the realities of the real estate market.
What if you could offer a solution that requires no upfront investment from your sellers, doesn’t require them (or you!) to make a single call to a contractor or trip to the hardware store, guarantees profit and can be done with your seller’s timeline in mind?
We know a guy. Spoiler alert: it’s Curbio, we’re the guy(s).
See how you can address common seller holdups and make the renovation conversation a success by introducing Curbio as a solution.