Color is one of the first things a potential buyer notices when they enter a house that’s for sale. Even though paint color is a quick and easy change, most buyers let their immediate reaction to color — either positive or negative — shape their feeling about a property. In other words, this seemingly small element of the overall home can have lasting repercussions.
It’s one thing to repaint your home to suit your own taste – you know which colors inspire you and make you feel great – but choosing paint colors for a house that you are planning to sell is another story. When a potential buyer is touring a home, the colors that surround them will influence their mood, and in turn, their likelihood to bid.
Color psychology delves into the language of color and how they influence our emotions and perceptions. Most people do not have the time to research the psychology behind every potential color for each room in a house, so we’ve done the work for you. Our team has found that the following colors are best for selling homes: